COMPANY PROFILE · 2026

DIA / AD

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DIA / AD
CoverMake Your Brand Shine
DIAAD
MAKE YOUR BRAND SHINE

DIA AD Inc. is a clinic management, marketing & consulting company and a licensed international patient referral agency. Since our founding in 2008, we have directly run management consulting and domestic & international marketing for plastic surgery, dermatology, dental and other clinics in Gangnam.

Building on deep clinic-management experience and marketing know-how at home and abroad, we deliver professional, efficient advertising that drives our clients’ revenue.

2026 Edition
COMPANY
PROFILE
ADDR2F, 15-7 Jamwon-dong, Seocho-gu, Seoul, KoreaMAILdiaad1004@naver.comSITEdiaad.co.kr
DIA / AD · SINCE 2008
DIA / AD
01 · At a GlanceMake Your Brand Shine

At A
Glance

DIA AD at a Glance

Proven operating results built up over 18 years since 2008

18YRS
SINCE 2008
Years of hands-on clinic MSO consulting and medical marketing
84+
PARTNER HOSPITALS
Partner clinics nationwide — Gangnam, Apgujeong, Cheongdam, Bundang, Busan, Suwon and more
2NATIONS
KOREA · CHINA
Headquarters in Korea plus a local subsidiary in China
5FIELDS
BUSINESS FIELDS
Viral · cafe operations · video production · international patients · global marketing
STRATEGYBRANDINGCONTENTVIRALGLOBAL
DIA / AD
02 · Company HistoryMake Your Brand Shine

Company
History

Clinic Marketing That Knows Clinics

DIA AD · 18 years of history

08

  • Began Korean medical tourism
  • Established Chinese subsidiary
  • Korea–China cosmetics trade

09–12

  • Launched Hanyiwang website in China
  • Baidu advertising agency
  • Full-scale hospital ad agency work
  • Face Dental MSO

13–16

  • Image Up Plastic Surgery MSO
  • Opened Tianjin · Zhengzhou · Wuhan branches
  • Established international division
  • Patent filings / ran Urban Dog

17–18

  • Expanded Image Up Plastic Surgery building
  • Dedicated operations for Shinyang
  • Wooah Plastic Surgery opening MSO
  • SC301 Clinic MSO

19–22+

  • Face Design Oral & Maxillofacial MSO
  • Built Yumino Surgery marketing team
  • Geunal Plastic Surgery opening consulting
  • O’Kims / The Regen consulting
  • Running DIA AD
Business Fields
Viral MarketingCafe OperationsVideo ProductionInternational PatientsGlobal Marketing
With extensive hospital MSO experience, in-house management & marketing, and international patient referral expertise, we provide exactly the solutions your clinic needs.
DIA / AD
03 · OrganizationMake Your Brand Shine

Company
Intro.

DIA AD Organization

Two corporations in Korea and China deliver specialized clinic marketing and patient acquisition.

Flag of South Korea
Korea
Korean corporation

Domestic Clinic Marketing Team

  • Online marketing team
  • Sales team
  • Video shooting · editing team
  • Cafe management team

China Agency Team (Korea)

  • Interpretation · consultation team
  • Patient care team
  • China marketing video team
Flag of China
China
Chinese corporation

China Patient Acquisition Team

  • Xiaohongshu · TikTok content marketing
  • WeChat viral marketing
  • Partner hospital agency team
  • Global sub-agency management
  • Patient care team
  • Direct local marketing operations
DIA / AD
04 · PartnersMake Your Brand Shine

Our
Partners

Clients Who Worked with DIA AD

A record of trust accumulated since 2008

84+Partner HospitalsGangnam · Apgujeong · Cheongdam · Bundang · Busan · Suwon and nationwide
Dr. Son Yuna Clinic
DA Plastic Surgery
The Door Plastic Surgery
Dream Plastic Surgery
MD Surgery
Kim Jiyeon Wish Plastic Surgery
Moz Clinic
Momo Plastic Surgery
Batang Plastic Surgery
Siwon Plastic Surgery
Eyejun Eye Clinic
Fresh Hong Doctor Clinic
Eight Plastic Surgery
Dimare Clinic
Seojin Plastic Surgery
Cheongdam Byeol Clinic
Hi-U Surgery
Three Wishes Plastic Surgery
Faceline Plastic Surgery
Daum Plastic Surgery
Line Me Clinic
Cobijou Clinic
Seoul Queen Plastic Surgery
Busan Women’s Urology
Erne Clinic
Fresh ENT Clinic
Nabi Plastic Surgery
Olpichae Clinic Suwon
Yumino Surgery
Miho Plastic Surgery
Renew Surgery
It’s B Clinic
Sinsa Egg Clinic
Iyu Oral Surgery
Cheongna Human Dermatology
Cheotdanchu Clinic
Dr. Kevin
Juvence Plastic Surgery
Soi Clinic
IOU Plastic Surgery
Ten Body Up
Ko&Me Plastic Surgery
Optima Plastic Surgery
Bundang Yonsei Eagle Eye Clinic
Me&Mi Clinic
Honesty Plastic Surgery
Max Oral & Maxillofacial Surgery
Modeunmo Clinic
Seongpum Plastic Surgery
Finish Plastic Surgery
O’Kims K Plastic Surgery
Lee&Chaeum Clinic
The Way Plastic Surgery
Give Me Clinic
Shera Women’s Clinic
Liting Plastic Surgery
Cheongdam QbiQ Clinic
Ondo Plastic Surgery
Marble Plastic Surgery
Cheongdam DOD Dermatology
DI Plastic Surgery
Young&Young Plastic Surgery
Celine Clinic
Young Young Plastic Surgery
Yuan Clinic
Say Yes Clinic
Diet Korean Medicine Clinic
Motential Clinic
Olive Plastic Surgery
Envy U Clinic
Vance Clinic
Luark Plastic Surgery
Forena Clinic
Gangnam Tokyo Eye Clinic
Ashley Clinic
Apgujeong B&Me Clinic
Barog Clinic
Snow Clinic
Cheongdam Ieum L Dermatology
Jiwoo Clinic
Areum Line Plastic Surgery
B&Young Clinic
Line&View Clinic
Nest Clinic
DIA / AD
05 · Viral MarketingMake Your Brand Shine

Viral
Marketing

Naver Cafe Viral Marketing

Korea’s #1 plastic surgery community · 4-step operating scenario

Naver cafe review postProcedure review photo
STEP 01
Choosing a Clinic
We lay the groundwork with question posts and comments about procedure types, clinic and doctor names, clinic strengths and events.
STEP 02
Consultation Reviews · Booking
We build positive sentiment through pre-, same-day and post-consultation reviews, and begin actively recommending the clinic.
STEP 03
Surgery
Vivid before-and-after reviews. Drawing on the surgery experience, we write about the doctor’s skill and the clinic’s patient care.
STEP 04
Reviews · Follow-up Advocacy
As a genuine patient, full-scale advocacy becomes possible — progress posts and clinic recommendations on other threads.
DIA / AD
06 · Cafe OperationsMake Your Brand Shine

Naver
Cafe

Jaejal Jaejal · Ppaeja Ppaeja Operations

Cafes where direct promotion is possible — banners, dedicated boards and more

Jaejal JaejalPpaeja Ppaeja

These are optimized cafes ranked at the top of Naver integrated search and the Cafe tab for clinic, surgery and procedure keywords — highly active communities with strong real-user traffic.

Services Provided
Front-page banner
Dedicated board
Message to all members
Banner below posts
Jaejal Jaejal · front banner wall
Jaejal Jaejal cafe banners
Ppaeja Ppaeja · front banner wall
Ppaeja Ppaeja cafe banners
DIA / AD
07 · Viral MarketingMake Your Brand Shine

Viral
Marketing

S-Community · Byeongchatsam Operations

Managing highly credible ratings and photo reviews backed by strict verification

The S community, which real users increasingly consult when choosing surgeries and procedures, is considered credible thanks to its strict verification. We help manage Byeongchatsam star ratings and scores shown in clinic-name searches, plus photo reviews linked to the clinic profile.

Byeongchatsam

Five-point ratings for friendliness, expertise, facilities and expectations shown on the clinic profile, plus unfiltered consultation and surgery reviews.

Photo Reviews

Photo-attached reviews linked to the clinic profile. Visual proof from real patients that lifts conversion at the search stage.

Byeongchatsam star-rating review 1Byeongchatsam star-rating review 2
DIA / AD
08 · Viral MarketingMake Your Brand Shine

Beauty
App

B & G Beauty App Marketing

Viral marketing · review marketing · Japan marketing

01Viral Marketing

We avoid posts that merely name-drop the clinic. Weekly themed concern posts, consultation reviews and surgery reviews build genuine community sentiment.

02Events · Clinic Reviews

We produce reviews for events listed on each beauty app and for the clinic itself, creating natural inflow aligned with app exposure algorithms.

03G App Japan Viral

On the Japanese edition of the G app popular with Japanese patients, we run viral marketing that mirrors real patient community activity to attract Japanese patients.

Before · After review
Real patients · natural reviews in Before & After format
DIA / AD
09 · Video ProductionMake Your Brand Shine

YouTube

YouTube Filming · Editing & Optimization

Search now happens in video

DIA AD video studio
DIA AD · STUDIO
● REC
Search behavior has shifted so much that people now search on YouTube more than on portal sites — video users and watch time have surged. DIA AD grows your YouTube channel through specialized content filming, editing and channel optimization.
01

Content Planning

We identify the right concept for your clinic in meetings and select topics aligned with current video trends.

02

Filming & Editing

Our crew visits with full equipment and a producer. We deliver edits for both long-form and short-form use.

03

Optimization · Viral Push

We upload to your clinic’s channel, amplify the content virally to grow inflow, and optimize the channel for ranking algorithms.

DIA / AD
10 · InternationalMake Your Brand Shine

International
Marketing

Years of Experience · International Patients

Country-specific marketing · in-house interpreters · China / Japan

International patient referral agency registration certificate
Issued by the Governor of Gyeonggi-do
International Patient Referral Agency Registration
Registered referral agency · officially licensed
Local subsidiary in China with on-the-ground staff
Interpreters always on staff in Korea
Country-tailored international marketing · deep know-how
1:1 care from arrival to surgery
Flag of China

CHINA

Xiaohongshu · WeChat viral marketing · TikTok content · local agency partnerships

JAPAN

G app viral marketing [Japanese accounts · GPS setting] · review marketing

MAKE YOUR BRAND SHINE. From a small office in Gangnam to China and Japan — 18 years of expansion know-how, supporting your clinic’s global growth.
DIA / AD
ClosingMake Your Brand Shine

MAKE YOUR
BRAND SHINE.

With 18 years of clinic MSO experience and corporations in both Korea and China,
we draw the next chapter together with your clinic.

Business Registration No.
113-86-47076
Email
diaad1004@naver.com
Website
www.diaad.co.kr
Head Office
2F, 15-7 Jamwon-dong, Seocho-gu, Seoul, Korea
DIA  ◆  AD  ·  SINCE 2008  ·  SEOUL  ·  SHANGHAI  ·  TOKYO